Got a box truck?
Did you know that you could make money with a box truck by tuning your box truck's sides into a moving billboard with truck wraps?
That is a proven way to sell the space on the sides of your box truck trailer to advertise for other businesses. Businesses would earn 30,000 to 70,000 brand impressions daily, depending on your location, which may bring income for 2-4 months, as long as the advertising campaign runs, without changing your regular route.
Today, step by step, I'll share with you how to advertise on your box truck as a side hustle beside your main straight truck business.
How to advertise on a box truck
1. Check your qualifications
Not all trucks can earn by advertising if they run through small or unpopulated towns.
Businesses want coverage. They want many people to see their ad. And they are ready to pay well for good coverage.
Other important qualifications that you might want to meet is:
- Have a clean driving license.
- Own your box truck.
- Have full and active auto insurance.
- Be an active driver who makes frequent journeys or is on regular dedicated lanes.
- Note that companies/businesses prefer to advertise in high-traffic urban areas.
2. Find opportunities
If you meet the eligibility criteria, the best way to sell advertising space on your box truck is by signing up with a middle-man specialty company that acts as a go-to entity between businesses that want to advertise.
You can find these opportunities online. Just search for "box truck wrap advertising" to find guiding information or actual companies that offer this type of service.
3. Analyze the earning opportunities
Before signing up with an advertising opportunity, make sure you analyze the proposed advertising rates and what coverage you can offer with your box truck.
It's a good idea to have a clear picture of what you can expect before you sign up for a partnership.
Here are a few things to be aware of when building your potential advertising rate:
- The rates depend on your location and how much visibility of the ad you can provide.
- The rate depends on the size of the wrap.
- The company that wants to advertise on your box truck may require you to install a GPS on your vehicle to make sure they are getting the expected exposure.
4. Sign up
After you've analyzed your qualifications criteria and you agree with the offered rate, it's time to sign up online.
Once you're on the company's website, you need to provide personal information about your box truck, route, and driving habits. After you complete the form, you'll have to wait for the company's call or reply about whether they are interested in advertising your car.
Signing up to more than one company may shorten the amount of time you have to wait before you get an offer.
Make sure to read the terms and conditions before signing up.
Analyze the website's credibility to avoid signing up with scams. Most of these services should be free. But, if you are asked to pay, give them a call. Find out if it's a real company and if a real person can explain what you are paying for.
5. Getting an offer
If the company selects you, they'll give you an offer to apply an advertising wrap on your box truck.
This will come in the form of a formal contract. The document should provide the details of the arrangement, including the distance you have to drive daily or monthly, and where you'll have to park the box truck.
Before signing the contract, make sure you know what kind of ad you will be obligated to put on your box truck.
- car ads can be anything from a window sticker to a full-car wrap. The rates you earn will vary but you should ask to see some pictures before you agree.
- if you don't agree with a full truck body wrap, you should better tell that upfront.
6. Take your box truck to be wrapped
In most cases, the company will install the wrap on the box truck by themselves.
You'll bring the box truck into a certain space, where the advert will be stuck on the truck.
7. The box truck is ready to operate
After the wrap has been applied, your job as a driver is to drive as normal considering the agreement you have made with the advertising company.
You will likely have a GPS installed so they can monitor your driving route to ensure that you follow the contract requirements.
If you want to find out more, visit this box truck guide.